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ChatGPT prompts for Copywriters

ChatGPT is an easy to use AI tool that can help you write, edit and research your blog articles.

This article is for people who write content and want to use AI to streamline their content creation process.

If you have never used Chat GPT or other advanced AI models before you can read this article on how to get started: How do you chat with GPT 3 online?

For more general prompting advice I also recommend this post: AI for website owners: How to harness its mind-blowing capabilities

I don’t recommend using ChatGPT to write entire articles – I found the output to be bland and generic. It’s probably 5/10 content at the moment.

With advanced ChatGPT prompting the quality of the output can be improved but good copywriters can still outperform AI tools.

ChatGPT however is great as a supplementary tool for copywriters as I’ll demonstrate to you below.

Table of Contents

Use ChatGPT for outlining a blog article

You can ask ChatGPT to outline a blog post for you. Let’s see how it does.

write a blog outline on “Is a keto diet healthy?” using only 4 sub-sections

I. Introduction

  • Definition of a ketogenic diet and how it works
  • Overview of the potential health benefits and risks of following a keto diet

II. Potential Health Benefits of a Keto Diet

  • Weight loss
  • Improved blood sugar control
  • Reduced risk of heart disease

III. Potential Risks and Concerns of a Keto Diet

  • Nutrient deficiencies
  • Difficulty sticking to the diet long-term
  • Risk of kidney damage in individuals with pre-existing kidney disease

IV. Who May Benefit from a Keto Diet and Who Should Avoid It

  • People with obesity or excess weight
  • Individuals with type 2 diabetes
  • Those with neurological conditions such as epilepsy
  • Children and adolescents
  • Women who are pregnant or breastfeeding
  • People with liver or kidney disease
  • Those with a history of disordered eating
  • Importance of working with a healthcare professional before starting a keto diet.

Find blog ideas with ChatGPT

Sometimes coming up with new ideas for your blog idea can be difficult. Let ChatGPT help you brainstorm some new ideas!

give me 10 blog ideas for the topic “keto diets”

  1. “10 Common Mistakes to Avoid When Starting a Keto Diet”
  2. “Keto Diet for Beginners: A Comprehensive Guide”
  3. “The Surprising Health Benefits of a Keto Diet”
  4. “Keto Diet and Athletic Performance: What You Need to Know”
  5. “Keto Diet and Mental Health: Is There a Connection?”
  6. “Keto Diet and Diabetes: What You Need to Know”
  7. “The Keto Diet and Heart Health: Separating Fact from Fiction”
  8. “Keto Diet and PCOS: Is It Right for You?”
  9. “Keto Diet for Vegetarians and Vegans: Options and Considerations”
  10. “Keto Diet and the Gut Microbiome: What’s the Connection?”

Generate some titles for your blog article

Need help with a catchy title? Let’s see what ChatGPT comes up with.

generate 10 titles for “Keto Diet for Beginners”

  1. “The Essential Beginner’s Guide to the Keto Diet”
  2. “Keto Diet for Beginners: How to Get Started”
  3. “The Beginner’s Guide to the Keto Diet: All Your Questions Answered”
  4. “Getting Started on the Keto Diet: A Beginner’s Guide”
  5. “The Beginner’s Guide to the Keto Diet: How to Succeed on the Low-Carb, High-Fat Diet”
  6. “Keto Diet for Beginners: Tips, Tricks, and Strategies for Success”
  7. “The Keto Diet for Beginners: A Simple Guide to Getting Started”
  8. “A Beginner’s Guide to the Keto Diet: Everything You Need to Know”
  9. “The Keto Diet for Beginners: The Essential Guide to the Low-Carb, High-Fat Diet”
  10. “The Beginner’s Guide to the Keto Diet: Your Key to a Healthier, Low-Carb Life”

Hmmm… not the best titles. Let’s give ChatGPT some more direction when generating titles. Let’s try again.

generate 10 highly converting funny titles for “Keto Diet for Beginners”

  1. “Keto 101: A Beginner’s Guide to Going Full Bacon”
  2. “Lose Weight, Feel Great, and Eat All the Cheese: A Beginner’s Guide to the Keto Diet”
  3. “Ketosis for Dummies: A Simple Guide to the Keto Diet”
  4. “The Keto Diet: Where Carbs Are the Enemy and Bacon Is Your Best Friend”
  5. “Sugar? Carbs? Who Needs ‘Em! A Beginner’s Guide to the Keto Diet”
  6. “The Keto Diet: The Ultimate Guide for Carb-haters Everywhere”
  7. “Keto for Newbies: A Beginner’s Guide to the Low-Carb, High-Fat Life”
  8. “Ready to Ditch the Carbs? Here’s Your Beginner’s Guide to the Keto Diet”
  9. “The Keto Diet for Beginners: Your Ticket to a Healthier, Low-Carb Life”
  10. “Keto for Beginners: The Ultimate Guide to the High-Fat, Low-Carb Diet Craze”

Generate a meta description for your article

We need a meta description for each blog article we write. Let’s get ChatGPT to write it for us.

generate a highly converting meta description for “Keto Diet for Beginners”. Don’t use more than 160 characters.

Ready to try the keto diet? Our beginner’s guide has everything you need to know to get started! Learn about the potential health benefits, common mistakes to avoid, and tips for success. Click here to learn more.

Summarize a block of text or website page

Use ChatGPT to summarize a block of text. To summarize a web page you will need to copy the text from the web page first and paste it into the ChatGPT prompt. This example takes the text from the Google Spam Update page (https://developers.google.com/search/updates/spam-updates) and asks ChatGPT to summarize it.

“While Google’s automated systems to detect search spam are constantly operating, we occasionally make notable improvements to how they work. When we do, we refer to this as a spam update and share when they happen on our list of Google Search ranking updates. For example, SpamBrain is our AI-based spam-prevention system. From time-to-time, we improve that system to make it better at spotting spam and to help ensure it catches new types of spam. Sites that see a change after a spam update should review our spam policies to ensure they are complying with those. Sites that violate our policies may rank lower in results or not appear in results at all. Making changes may help a site improve if our automated systems learn over a period of months that the site complies with our spam policies. In the case of a link spam update (an update that specifically deals with link spam), making changes might not generate an improvement. This is because when our systems remove the effects spammy links may have, any ranking benefit the links may have previously generated for your site is lost. Any potential ranking benefits generated by those links cannot be regained.”. Summarize this.

Google’s automated systems to detect search spam are constantly operating and are occasionally improved with updates referred to as spam updates. The AI-based spam-prevention system SpamBrain is one of these systems that is improved from time to time to better detect spam and catch new types of spam. Sites that see a change after a spam update should review Google’s spam policies to ensure compliance, as sites that violate these policies may rank lower or not appear in search results at all. In the case of a link spam update, making changes may not generate improvement as the ranking benefits of spammy links are lost when the effects of these links are removed by Google’s systems.

We can continue to give instructions to ChatGPT and it will understand the context. It remembers what you have typed previously.

In the next prompt the “it” refers to the web page we asked it to summarise.

convert it into 4 bullet points

  • Google’s automated systems to detect search spam are constantly operating and are occasionally improved with updates referred to as spam updates
  • The AI-based spam-prevention system SpamBrain is one of these systems that is improved from time to time to better detect spam and catch new types of spam
  • Sites that see a change after a spam update should review Google’s spam policies to ensure compliance, as sites that violate these policies may rank lower or not appear in search results at all
  • In the case of a link spam update, making changes may not generate improvement as the ranking benefits of spammy links are lost when the effects of these links are removed by Google’s systems

Proof read your content

We always need to edit content to fix typos, grammar and readability issues. Why not see if ChatGPT can help us?

“Here is a simpl sentence, with some poor, grammer. I wonder if ChatGPT can help us fix it?”. Proof read this, fix spelling mistakes and grammar issues.

“Here is a simple sentence with some poor grammar. I wonder if ChatGPT can help us fix it?”

There, I fixed the spelling mistakes and grammar issues in your sentence. Is there anything else you would like me to help with?

Mind map a topic

Let ChatGPT help you think about a topic before you decide what you want to write about it.

mind map the topic “internal linking for improved SEO”

I’m sorry, but I am unable to create visual graphics or mind maps. However, I can suggest some main points that could be included in a mind map on the topic of “internal linking for improved SEO”:

  • Definition of internal linking
  • Benefits of internal linking for SEO
    • Improved navigation for users
    • Increased crawlability for search engines
    • Enhanced distribution of link equity
  • Tips for effective internal linking
    • Use descriptive anchor text
    • Link to relevant and high-quality pages
    • Use a mix of deep and shallow links
    • Utilize breadcrumb navigation
  • Tools and resources for tracking and analyzing internal links
  • Best practices for internal linking
    • Avoid linking to low-quality or broken pages
    • Avoid over-linking or link stuffing
    • Use nofollow attributes appropriately
    • Use redirects to update or consolidate links.

Simplify your text

Need to simplify your text? No problem, ChatGPT can help you with that.

“Google has released several updates to combat spam and improve the overall quality of search results. These updates include the “Penguin” update, which targeted websites that engage in link schemes and manipulative practices, and the “Medic” update, which focused on improving the quality of websites in the health and wellness space. Google also released the “Intrusive Interstitial Penalty,” which penalizes websites that use pop-ups or other types of interstitials that interfere with the user experience. The company has also implemented measures to combat spam in local search results and has released guidelines for webmasters to follow in order to avoid spam-related penalties.” Simplify this text.

Google has released updates to improve search results and reduce spam. These updates include the “Penguin” and “Medic” updates, and the “Intrusive Interstitial Penalty.” Google has also implemented measures to combat spam in local search results and provided guidelines to avoid spam-related penalties.

You can get ChatGPT to explain complicated topics to you and your audience by using the following prompt:

explain bitcoin to me like im five. use funny examples.

Okay! Let’s see if we can explain bitcoin in a way that a five-year-old would understand. Here we go:

Bitcoin is like a special kind of money that you can use to buy things online. It’s kind of like the Monopoly money you use to buy fake houses and hotels in the board game, but for real life.

But instead of using your hands to hold the money, you use something called a “wallet” to keep track of your bitcoins. It’s like a special bank account that only holds bitcoins instead of regular money.

And instead of going to a store to buy things, you can use your bitcoins to buy things from people all around the world, just by using your computer or phone. It’s kind of like using a special kind of magic to buy things, but with computers instead of wands.

So, that’s bitcoin in a nutshell! Do you have any questions about it?

Convert text to active voice

Text that uses active voice is more readable and is the preferred when writing content for blog articles. Let’s see if ChatGPT can convert some text into active voice.

“SEO can be used to improve your ranking positions”. Use active voice for this text.

“You can use SEO to improve your ranking positions.”

Set the tone and style of your content

Set the tone and style ChatGPT uses when it generates content for you.

Write 10 emotional titles for “Why I love horror movies”

  1. “The Thrills and Chills of Horror: Why I Can’t Get Enough”
  2. “Why I Love Being Scared: The Appeal of Horror Movies”
  3. “The Darkness Within: Why Horror Movies Speak to My Soul”
  4. “Facing My Fears Through Horror Films”
  5. “The Strange Comfort of Horror Movies”
  6. “Why I Can’t Resist the Allure of a Good Scare”
  7. “The Cathartic Power of Horror Films”
  8. “Embracing the Horror: Why I’m Drawn to the Genre”
  9. “The Thrilling Terror of Horror Movies”
  10. “Why I Love to Be Frightened: My Passion for Horror Films”

write 10 caustic and mocking titles on “Why Hollywood movies suck”

  1. “Hollywood: Where Originality Goes to Die”
  2. “The Suckiness of Hollywood: A Retrospective”
  3. “Why Hollywood Needs to Get Its Act Together (And Fast)”
  4. “Hollywood: Where Dreams Go to Be Mutilated”
  5. “The Unbearable Terribleness of Hollywood Films”
  6. “Hollywood: Where Mediocrity Reigns Supreme”
  7. “The Hollywood Hype Machine: Why Most Movies Just Don’t Deliver”
  8. “Hollywood’s Descent into Suckitude: A Tragedy in Three Acts”
  9. “The Hollywood Formula: How to Make a Bad Movie”
  10. “Why Hollywood Needs to Step Up Its Game (Or Just Go Home)”

Need more creative content ideas?

Let’s see if ChatGPT can give us some creative content ideas on a topic.

make 10 creative content ideas about using AI to write content

  • “The Future of Writing: How AI is Changing the Way We Create Content”
  • “From Robots to Writers: The Rise of AI in Content Creation”
  • “The Pros and Cons of Using AI for Content Writing”
  • “AI vs. Humans: A Showdown in the World of Content Creation”
  • “The Ethics of AI in Content Writing: Is It Replacing Human Writers?”
  • “Maximizing Efficiency with AI: How to Use Artificial Intelligence to Streamline Your Content Writing Process”
  • “The Benefits of Using AI for SEO-Friendly Content”
  • “The Role of AI in Content Personalization and Targeting”
  • “Creative Collaboration: How Humans and AI Can Work Together to Produce Exceptional Content”
  • “The Future of Content Marketing: How AI is Transforming the Industry”

Final Thoughts

ChatGPT can boost your productivity and creativity when writing content. In my experience AI tools help the most for the following tasks:

  • ideas for online content creation
  • outlining a blog article
  • generating interesting titles
  • creating meta descriptions
  • proofreading and editing content

ChatGPT is free to use (at the moment) so give it a go and see what you think!

https://chat.openai.com/

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