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Can I Make Money as a Blogger?

Did you know that the blogging world is so lucrative that a single post can sometimes earn more than a month’s salary at a traditional job?

Surprising, isn’t it? To reach this level, you need to become a top-tier blogger with a large following. But doesn’t this highlight a key point? With effort and determination, you can turn blogging into a lucrative business.

Imagine waking up to the sound of waves, your “office” a beachside café with an ocean view. As a full-time blogger, your day revolves around creating content on topics you love, from travel to technology. Your income flows from diverse sources like sponsored posts, affiliate marketing, and ad revenue, offering a flexibility that’s rare in traditional jobs.

This lifestyle isn’t just about earning money – it’s about freedom and flexibility. You set your own schedule, allowing for travel, hobbies, or simple leisure. Blogging provides the unique opportunity to live anywhere, immersing yourself in new cultures and experiences, all while sharing your journey with a global audience.

In this article we’ll unveil how you can make money from blogging, help with understanding your income sources and some practical insights into your blogging career.

Let’s dive into how can I make money as a blogger.

Table of Contents for Can I Make Money as a Blogger

Getting Paid for Blogging

So, how do you make money by blogging? Well, there are various money making methods. Let’s list the main methods with the pros and cons for each method.


This includes display ads, sponsored posts, and pay-per-click advertising (like Google AdSense).

  • Pros: Easy to set up / Provides consistent revenue / Passive once established
  • Cons: Can be intrusive / Detracts from the user experience

Affiliate Marketing

Promoting products or services and earning a commission for every sale or referral.

  • Pros: Potential for high earnings / Aligns with your content (if you choose relevant products/services).
  • Cons: Over-reliance can affect content integrity / Earnings can be inconsistent.

Selling Digital Products or Services

can i make money as a blogger? Yes, sell products or services online

Are you sitting on a goldmine of skills or knowledge that could translate into digital products or services? Think about the potential in e-courses, e-books, consultancy, web design, or website development.

One of the most enticing aspects of this venture is the high profit margin. Imagine running a business without the overhead costs of renting an office. Your primary expenses? Just your internet connection and your coffee!

However, it’s important to acknowledge that creating these digital products or services demands both time and effort. Also, market demand can be unpredictable and may fluctuate. Isn’t it worth exploring this avenue? Especially when the barriers to entry are so low.

Memberships and Subscriptions

Have you ever considered turning your expertise into a profitable venture through memberships and subscriptions? If you possess specialized skills and knowledge, you can monetize them by offering premium content or exclusive benefits to subscribers, securely tucked behind a paywall.

To entice potential subscribers, start by showcasing your expertise through free content. Perhaps even offer sneak peeks of what lies beyond the paywall.

The beauty of this model lies in its ability to generate a steady income stream and cultivate a loyal audience. Think about it: subscribers paying a monthly fee are more likely to return regularly for your latest insights.

However, it’s crucial to remember that a paywall can limit your audience size. To keep your subscribers engaged and justify their ongoing investment, you must consistently deliver high-quality content.

Donations and Crowdfunding


Have you thought about leveraging platforms like Patreon to receive support directly from your readers? The concept of crowdfunding and donations is more than just about raising funds – it’s about fostering a community and forging deeper connections with your audience.

However, let’s face it: convincing readers to part with their hard-earned money is no easy feat. And even if you succeed, the income generated through this channel tends to be erratic, which can pose challenges in managing regular expenses.

So, would it be wise to rely solely on this method? Probably not. It’s best to view donations and crowdfunding as supplementary, blending them with more stable revenue streams.

How to Get Paid as a Blogger

For new blogs, focus on creating high quality content first.

Once you’ve established a steady flow of readers, then it’s time to think about incorporating ads. However, tread carefully. Advertising, particularly when it’s obtrusive, can backfire by disrupting user engagement. This can lead to higher bounce rates and potentially harm your site’s ranking potential.

For beginners, Google AdSense is an excellent starting point. It’s user-friendly and a widely trusted service. But remember, the balance between monetization and user experience is delicate. Wouldn’t you agree that maintaining a positive reader experience is just as important as generating income?

Google Adsense

You are not limited to using Google Adsense though. Check out some alternatives and pick a company that works best for you and your audience.

Media.netPowered by Bing and Yahoo / High-quality ads.Minimum payout is $100.
InfolinksUnique ad types / easy setup / good user experience.Potentially lower earnings.
Amazon AssociatesGood for product-linked blogs; pays for sales or leads.Commission-based / Inconsistent earnings.
PropellerAdsVariety of ad formats – high CPM rates.Some ad formats can be intrusive.
RevContentSpecializes in native ads / Good for US-based traffic.High traffic requirements for small blogs.
AdsterraDiverse ad types and payment options / High CPM rates.Ad quality varies / Careful monitoring needed.
BidVertiserPays for clicks and conversions.Lower quality ads can impact user experience.
SkimlinksAutomatically converts product links to affiliate links.Commission-based revenue varies.
Alternatives to Google Adsense for small blogs or websites

Interested in affiliate marketing? It’s a viable route, but it requires some groundwork. First, you’ll need to join an affiliate network and apply for a program with a merchant. This process typically involves submitting your website or blog URL and describing your target audience.

A popular network to consider is ShareASale. It’s well-known and offers a wide array of merchants to partner with. By aligning with the right merchants, you can seamlessly integrate products or services that resonate with your audience.

Remember, the key to successful affiliate marketing is relevance and authenticity. Wouldn’t you agree that promoting products that genuinely align with your content and reader interests is more likely to yield positive results?

e-commerce with shopping cart

Focusing on selling digital products or services directly through your blog or website? Then you’ll need to integrate an e-commerce solution. For WordPress users, WooCommerce is a fantastic choice. It’s more than just a plugin – it’s a complete e-commerce toolkit.

WooCommerce equips your site with essential features like a shopping cart, product pages, and a checkout process. It’s designed to deliver the smooth, professional shopping experience that customers have come to expect.

By implementing WooCommerce, you effectively transform your website into a digital storefront.


Feeling overwhelmed at the thought of setting up an e-commerce solution on your website? It’s a common concern, but you have options.

One approach is to hire an expert. This can ensure your e-commerce platform is professionally set up, saving you time and potential headaches. Alternatively, you might consider a blogging platform with built-in e-commerce capabilities, like Weebly or Shopify. These platforms simplify the process by integrating e-commerce features directly into their system.

Each option has its merits. Hiring an expert offers customization and control, particularly if you’re committed to WordPress and WooCommerce. On the other hand, platforms like Weebly or Shopify offer convenience and ease of use, ideal for those who prefer a more straightforward approach.

Find your domain and create your site at!

Who Pays Bloggers? Understanding Your Income Sources

There are a few main income sources. Think of these incomes sources as your “clients”. You need to understand why they would consider using you and your blog as a way of helping their business.


Anywhere a large number of eyeballs are present, advertisers will want to be their too. The most important factor for advertisers is the size of your audience. Second, what demographic or interest group do you represent and is it a good match for their business.

Generally, you should be niching down your blog so you have strong appeal to your target audience. The better you represent your niche the higher rates you can command.


Readers pay you via purchasing products or services on your blog or by using your consultancy services. Or, alternatively, via donations and crowdfunding or tip jars.

You want to become an invaluable resource to your readers. If your readers consider your blog essential reading, you can earn more.


If your blog contains affiliate links you get paid when your readers click on those affiliate links to make a purchase. Trust and authority are key factors here. You need to be thinking about your readers and represent their views and issues when reviewing or commenting on other products or services.

This is why niching down is again important. By being fully immersed in one market – your niche market – you can be aware of the issues, concerns and pain points of your target audience so you can fully represent them when reviewing items.

Tips for New Bloggers

For new bloggers focus on producing high quality content before thinking about how you make money. If you have good content you will not have problems monetizing.

Understand who you are writing for. You will need to research a blogging niche and your target audience. You should do this before starting to blog.

Once your blog is established and you have steady traffic then you can monetize your blog. Diversify your income streams so you are not reliant on a single source.

Be transparent about promotions, sponsored content and affiliate links. Trust is a crucial currency when blogging, your reader needs to know their interests are put first when you review or comment on any product or service.

Track sources of traffic to your website. It’s important to understand where your readers are coming from. Perhaps people are coming from social media platforms, or third-party websites you hadn’t considered?

Use tools to increase your productivity. You will need to invest that can help with keyword research, SEO issues, competition reports and more. Also an image generation tool or a stock photo service. Canva is great for creating designs plus it comes with stock photos or perhaps use AI image generators such as Midjourney.

The Digital Marketing Niche: Gateway to Hyper-Targeted Campaigns

The Beginner’s Guide to Keyword Discovery for Your Website

Final Thoughts on Can I Make Money as a Blogger

Thanks for reading this article, I hope you found it informative and useful. Here is a quick recap:

  • Make money from displaying ads on your blog
  • Write sponsored content on relevant topics
  • Add affiliate links to your blog posts
  • Sell services or digital content directly
  • Crowdfund or ask for donations from your readers
  • Membership or subscriptions for premium content

You are not limited to only a single source of income – indeed it’s recommended you have multiple streams of income – pick the combination that works best for you and your audience.

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